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Franchise Radio Show 156 ‘The Subscription Mobile – A Franchise First’ with Rhiannon Simcocks, CEO James’ Home Services

Rhiannon Simcocks is an experienced leader and solutionist who applies entrepreneurial thinking that pushes the boundaries of even the most established business models.

As CEO of James’ Home Services Australia, Rhiannon conceptualised and has led the development and implementation of Australia’s first subscription model to business ownership, the Netflix of franchising… revolutionising business ownership in our country. We believe the model is also a world-first. The model stands to disrupt an established and mature sector with this modern approach that is wholly responsive to changing consumer demands when it comes to individuals’ business ownership goals.

This was achieved whilst simultaneously rolling out a transformational organisational change to rebuild the foundations of the 30-year-old company entirely and reposition James Home Services Australia for this new chapter.

With a background in business management and business consulting, Rhiannon brings a balance of strategic thinking, sharp business acumen, a strong moral compass and an acute focus on honed execution. She is strong across all core organisational verticals including strategy, operations, risk, finance, HR and marketing; however, her real strength is the ability to bring together a team of people around shared goals to achieve truly remarkable outcomes.

To listen to this episode ‘The Subscription Mobile – A Franchise First’ with Rhiannon Simcocks, click here.


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